Embracing the Clean Girl Aesthetic with Henna Brows
The number one trend gaining significant traction this year has been the "Clean Girl Aesthetic." This look emphasises simplicity, minimalism, and a naturally polished appearance. For Brow Technicians, integrating henna brows into this aesthetic can offer clients a refined, yet understated, enhancement. We’re here to show you how henna brows can be used to achieve a natural look, aligning with the Clean Girl Aesthetic, so you can offer this treatment to your clean girl clients!
What is the Clean Girl Aesthetic?
The Clean Girl Aesthetic is characterised by its emphasis on natural beauty, featuring minimal makeup, glowing skin, and well-groomed features. It's about enhancing one's natural attributes rather than masking them. This aesthetic has become a favourite among those who prefer a fresh, effortless look over more dramatic styles. Key components include:
Natural, Dewy Skin: Achieved through skincare rather than heavy makeup.
Subtle Makeup: If desired, light, barely-there makeup that enhances features without being obvious.
Well-Groomed Brows: Naturally shaped and defined, but not overly bold.
Henna Brows: A Natural Alternative
Henna brows have often been associated with bold, dramatic looks, but they can be tailored to create soft, natural brows that fit perfectly with the Clean Girl Aesthetic. So Henna offers a natural dye derived from the Lawsonia inermis plant, offering a semi-permanent solution that stains both the skin and hair. This dual action provides a fuller appearance without the need for daily makeup application.
Benefits of Henna Brows for a Natural Look
Henna offers a versatility for Brow Technicians, as it can be applied in varying intensities to create a range of looks from subtle to bold. As a plant-based product, henna appeals to clients seeking natural beauty solutions. Its ability to stain the skin helps fill in sparse areas, providing a fuller yet natural appearance. Additionally, henna brows tend to last longer than traditional brow tints, with skin stains enduring up to two weeks and hair stains up to six weeks.
Techniques for Achieving the Clean Girl Aesthetic with Henna Brows
To achieve a natural look with henna brows, Brow Technicians should focus on the following techniques:
Consultation and Customisation: Begin with a thorough consultation to understand the client's desired look, and remember to always offer a patch-test 48 hours before treatment. Discuss the Clean Girl Aesthetic and how henna brows can complement it. Customising the henna shade to match the client's natural hair colour and skin tone and choosing a shade that isn’t too dark, is the perfect way to get that natural look.
Mapping and Shaping: Use brow mapping techniques and tools to define the ideal brow shape that suits the client's face. The goal is to enhance the natural brow shape rather than creating an overly structured look. For a deep dive on brow mapping, take a look at this blog here.
Application Technique: There are a couple of different approaches you could take when it comes to technique. The first one would be to do hair stroke brows, in which you use a fine angled brush to mimic the natural hairs. This next option would be to create a subtle ombre brow which prevents the brows from appearing too dark or heavy. Focus on achieving a gradient effect by mixing So Henna shades, with the inner brow being lighter and the tail darker.
Hair Removal:It’s important to check with clients how much hair they would like removed when shaping the brows, however, with a clean girl look, it’s likely they’ll want to keep things fluffy and natural. The type of hair removal method you use depends on your personal preferences as well as the clients needs, but less is more when it comes to ‘clean girl’. A super sharp and defined brow probably won’t help you achieve the desired look.
Our Top Tips
Stay Updated with Trends: Continuously educate yourself on emerging beauty trends like the Clean Girl Aesthetic. Understanding these trends allows you to offer relevant services that meet client demands. Make sure to follow accounts on social media that inspire you and can help you stay in the loop. And don’t forget, always check out our Blog Post section where you can find the latest on tools, products and of course, trending brow henna looks.
Practice Precision: Perfecting natural-looking brows requires a steady hand and attention to detail. Regular practice on various brow shapes and densities will improve your skills.
Client Communication: Clearly communicate with clients about what to expect from henna brows. Show before-and-after photos of different henna intensities to help clients visualise their options so there are no unpleasant surprises at the end!
Product Knowledge: Use high-quality henna products that offer a range of shades is a must-have when it comes to creating natural brows. Don’t be afraid to mix the So Henna shades, too! They are completely customisable so you can achieve a bespoke look for each client.
Aftercare Importance: Always Emphasise the importance of aftercare to clients. Proper maintenance ensures the longevity of the henna stain and keeps the brows looking fresh and natural. Check out our Digital Aftercare Leaflet, which you can give to your clients at the end of their treatment.
Incorporating henna brows into the Clean Girl Aesthetic opens up a world of possibilities for Brow Technicians and their clients. This trend embraces natural beauty, and with the right techniques, henna brows can provide a soft, understated enhancement that aligns perfectly with this aesthetic. By focusing on customisation, precision, and continuous education, Brow Technicians can master the art of creating beautiful, natural-looking henna brows that appeal to clients seeking a minimalist and polished look.
Henna brows are not just for bold, dramatic styles—they can be tailored to meet the growing demand for natural, effortless beauty. Embrace this opportunity to expand your skill set and offer your clients the best of both worlds: the beauty of henna and the elegance of the Clean Girl Aesthetic.
